Destination Canada has released its 2025 Annual Report, underscoring tourism’s role as a critical pillar of national economic growth and highlighting the significant impact of the organization’s work.
The report demonstrates strong value for Canadians, delivering an economic return of $24 for every dollar invested in Destination Canada. As the sector continues to grow, Destination Canada remains focused on positioning tourism as a sustainable economic superpower — one that generates wealth and wellbeing for communities from coast to coast to coast.
Download the 2025 Annual Report on the Destination Canada website.